CSR: The Movement Gains Momentum

I recently read a smart and pertinent cover story by Paula L. Green at Global Finance Magazine  about business' movement towards greater enactment of CSR and its importance to the bottom line now and in the future.

Green discusses the impact of the United Nations Global Compact since its inception in July of 2000, and cites real world scenarios involving the negative impact of poor CSR. The article includes interviews with several corporate employees leading their organizations toward responsibility.

Green ties the varied policies and opinions together nicely and makes it obvious that CSR must become a core policy in the corporate world and global business.

 
Pity the poor corporation with global ambitions but a murky plan for corporate social responsibility (CSR) and how it will interact with society, shareholders and the environment over the rest of the decade. It’s no longer just activists marching outside a corporate skyscraper in downtown Chicago or environmentalists protesting a hydroelectric plant being carved out of an Indonesian rainforest who are demanding that multinationals act responsibly.